Privacy Policy Consent

Richline Services provides this Privacy Policy to inform you of our policies and procedures regarding the collection, use, protection, and disclosure of Personal Information received from your use of this website, located at richline.com as well as all related websites, applications, browser extensions, and other services provided by us (collectively, together with the Site, our “Service”), and in connection with our customer, vendor, and partner relationships. This Privacy Policy also tells you about your rights and choices with respect to your Personal Information, and how you can reach us to update your contact information or get answers to questions you may have about our privacy practices. The website and its content are owned by Richline Services. The term “you” refers to the user or viewer of richline.com. This Privacy Policy describes how we collect, use, process and distribute your information, including Personal Data (as defined below) used to access this Website. We will not use or share your information with anyone except as described in this Privacy Policy. The use of information collected through our Website shall be limited to the purposes under this Privacy Policy and our Terms of Use to customers. Please read this Privacy Policy carefully. We reserve the right to change this Privacy Policy on the Website at any time without notice. In the event of a material change, we will let you know via email and/or a prominent notice on our Website. Use of any personal information or contribution that you provide to us, or which is collected by us on or through our Website or its content is governed by this Privacy Policy. By using our Website or its content, you consent to this Privacy Policy, whether or not you have read it.

Personal Information We May Collect

“Personal Information” means any information that identifies or relates to you as an individual. We may collect:

  • Contact Information: name, phone number, email address

  • Reservation Information: pickup/drop-off location, date and time of travel, vehicle preference

  • Billing Information: name, billing address, and payment details (processed securely by third-party processors)

  • Communication Data: messages, inquiries, or service requests

  • Technical Data: IP address, browser type, and usage behavior through cookies or analytics tools

You provide this information voluntarily through booking forms, contact forms, or direct communication. If you choose not to provide certain data, we may be unable to fulfill our services.

How We Use Your Information

 

We use your Personal Information for the following purposes:

  • To manage and fulfill your transportation reservations

  • To communicate confirmations, updates, receipts, and traffic notifications

  • To respond to inquiries or requests

  • To process payments securely

  • To send marketing communications (only with your consent or legitimate interest)

  • To improve our services and website functionality

  • To comply with legal requirements

Cookies and Similar Technologies

 

We may use cookies, beacons, and other tracking technologies to enhance user experience, measure traffic, and personalize services.

You can manage or disable cookies through your browser settings. Please note that disabling cookies may limit functionality on our website.

We do not respond to “Do Not Track” browser signals.

What We Do With Information We Collect

Contact You

We may contact you with information that you provide to us based on these lawful grounds for processing:

  • Consent. We may contact you if you give us your clear, unambiguous, affirmative consent to contact you.

 

  • Contract. We will contact you under our contractual obligation to deliver the services you purchase from us. This includes communicating with you to create and manage your account, provide our various services, verify your account preferences, respond to your inquiries, and for informational and operational purposes, such as account management, customer service, or system maintenance, including by periodically emailing. . you service-related announcements.

 

  • Legitimate Interest. We may contact you if we feel you have a legitimate interest in hearing from us. For example, if you reserve a service, we may send you marketing emails regarding additional services that you might be interested in. You will always have the option to opt out of any of our emails.

 

Process Payments

We will use the Personal Data you give to us in order to process your payment for the purchase of services under a contract. We only use third-party payment processors that take the utmost care in securing data and comply with applicable laws and regulations.

Share With Network Partners

We may share Personal Information with our headquarters, affiliate operators, and business partners to whom it is reasonably necessary or desirable for us to disclose your data to provide you with services and for the purposes described in this Privacy Policy. 

Compliance with Laws and Law Enforcement

Richline Services cooperates with government and law enforcement officials or private parties to enforce and comply with the law. To the extent permitted under applicable law, we may disclose any information about you to government or law enforcement officials or private parties as we believe is necessary or appropriate to investigate, respond to, and defend against claims, for legal process (including subpoenas), to protect the property and rights of Richline Services or a third party, to protect Richline Services against liability, for the safety of the public or any person, to prevent or stop any illegal, unethical, fraudulent, abusive, or legally actionable activity, to protect the security or integrity of the Services we provide and any equipment used to make the Service available, or to comply with the law.

Sharing Your Information

 

We do not sell or rent your personal data. We may share your data only with:

  • Our internal team (drivers, dispatchers, and admin)

  • Our software partners (e.g., LimoAnywhere) to manage reservations

  • Payment processors for secure transactions

  • Government authorities if legally required

  • Marketing and communication platforms under strict confidentiality

Data Retention

We only retain Personal Data collected from you for as long as your account is active or otherwise for a limited period of time as long as we need it to fulfill the purposes for which we have initially collected it unless otherwise required by law. We will retain and use information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements as follows:
  • The contents of closed accounts are deleted within 3 months of the date of closure
  • Backups are kept for 3 months
  • Billing information is retained for a period of 7 years as of their provision to Richline Services in accordance with the U.S. accounting and taxation laws
  • Information on legal transactions between Client and Richline Services is retained for a period of 10 years as of their provision to Richline Services in accordance with the general limitation period set for civil claims in the U.S.

How You Can Access, Update, or Delete Your Personal Data

You have the right to:
  • Request information about how your Personal Data is being used and request a copy of what Personal Data we use.
  • Restrict processing if you think the Personal Data is not accurate, unlawful, or no longer needed.
  • Rectify or erase Personal Data and receive confirmation of the rectification or erasure. (You have the “right to be forgotten”).
  • Withdraw your consent at any time to the processing of your Personal Data.
  • Lodge a complaint with a supervisory authority if you feel we are using your Personal Data unlawfully.
  • Receive Personal Data portability and transference to another controller without our hindrance.
  • Object to our use of your Personal Data.
  • Not be subject to an automated decision based solely on automatic processing, including profiling, which legally or significantly affects you.
If you want to know what Personal Data we have collected from you or if you would like to access, correct, or delete your Personal Data, please contact us at info@richline.com. Unsubscribe: You may unsubscribe to our e-newsletters or updates at any time through the unsubscribe link at the footer of all email communications. If you have questions or are experiencing problems unsubscribing, please contact us at info@richline.com.

Security

We take commercially reasonable steps to protect the Personal Data you provide to us from misuse, disclosure, or unauthorized access. We only share your Personal Data with trusted third parties who use the same level of care in processing your Personal Data. That said, we cannot guarantee that your Personal Data will always be secure due to technology or security breaches. Should there be a data breach of which we are aware, we will inform you immediately.

Children’s Online Privacy Protection Act Compliance

Our services are not directed at children under 18. We do not knowingly collect data from individuals under 18. If we learn we have, we will delete it immediately.

Policy Updates

 

We reserve the right to update this Privacy Policy at any time. Changes take effect upon posting. For material changes, we may notify you via email or a notice on our homepage.

Contact Us

 

If you have any questions or requests regarding this Privacy Policy or our data handling practices, please contact:

Richline Transportation LLC
12560 Carmel Creek Rd, San Diego, CA 92130

+1 619 634 85 14 

richlineca@gmail.com

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